Titan
is a well-known name in the field of watch making. Titan watches
are among the leading watch brands of Tata that are selling
like hot cakes in the market. It presents an exclusive range
of watches and clocks sold under the brand name of Titan and
Sonata watches. This booming industry commenced in 1984 as
a result of partnership between Tata Group and Tamil Nadu
Industrial Development Corporation (TIDCO).
Employing a staff of about 3,700 it has its manufacturing
units widely scattered in places like Goa, Hosur in Tamil
Nadu and Dehradun. It has not only made its presence felt
domestically with 25% share but is all set to enter into the
international parlance with the production of over 7 million
watches in the year 2005.It has a couple of subsidiaries stationed
in London, Dubai and Singapore through which it is able to
supply its exclusive variety in about 40 countries. Titan
has traveled a long journey and has achieved heights.
Titan is a name indicative
of fabulous quality, multiple functions and a sleek look.
The specialty of Titan lies in the fact that it is highly
price friendly. Apart from making watches for its own label,
it also markets for international brands. It has not only
gained success in watches but also entered into the arena
of fashion jewelry under the brand name of Tanishq and doing
wonders. In a very short duration, Titan has earned a name
for itself and has today become the pride of almost every
wrist.
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